Make the most of Valentine’s day for additional income – start preparing today

Valentine’s Day is often an opportunity for couples to escape everyday life and spend some time together, whether for a day or a weekend.

If you rent out a smaller apartment or a holiday home for two to four people, consider creating a special romantic offer for couples that you can present on your advertising channels. Below are a few ideas.

1. For those who want to spend the day in the privacy of the property

Because of work and everyday obligations, many couples barely have time to see each other during the week, so time alone together becomes especially valuable. These guests will look for peace, privacy, and an escape from busy schedules, people, and crowds.

They will look for a property outside the city, somewhere they can be alone, away from curious eyes, and perhaps even without mobile signal. This type of couple will want to spend the day or weekend in the property itself, in a relaxed and intimate atmosphere.

To make their stay comfortable, cozy, and romantic, you can prepare some of the following:

• a few romantic films or access to Netflix,
• bathrobes for her and him and indoor slippers,
• soft blankets,
• firewood if you have an indoor fireplace,
• scented candles,
• a bottle of champagne or quality wine from a local producer,
• a box of chocolates from a local producer,
• scented salts or a relaxing lavender or immortelle bath,
• a bouquet of roses or other fresh cut flowers in a vase.

If your property has an indoor jacuzzi, sauna, or heated pool, make sure to highlight that in your offer, because such amenities are especially attractive to guests looking for a romantic stay for two.

Couples are often looking not only for accommodation, but for a feeling of privacy, peace, and relaxation.

2. For those who want to explore the destination

Some couples, besides staying in the property itself, will want to explore the destination as well. They will be interested in local gastronomy, events, and romantic places and activities for two.

As a host, you can recommend — or, in agreement with them, even book — a restaurant table, a massage appointment, tickets for a play, a cinema screening, or another activity. Here are a few ideas you can offer your guests:

• a guided tasting with local producers, such as olive oil makers, winemakers, or cheese producers,
• dinner in a nearby restaurant or tavern,
• a wellness experience for two,
• a theatre performance,
• a romantic film at the cinema,
• a visit to galleries and museums,
• current events in the town or surrounding area,
• bicycle rental,
• an excursion or guided tour,
• a visit to natural attractions.

For guests who want to explore the destination, prepare brochures, leaflets, and useful contacts. Highlight what is currently relevant so that guests have clear and practical information as soon as they arrive.

Try to arrange special offers, discounts, coupons, or vouchers for your guests with local producers and hospitality businesses. These details can often be decisive when guests are choosing where to stay.

How to advertise your romantic offer?

1. Plan your offer carefully. Use some of the ideas above, but also add what is specific to your area and your property.
2. Think about how you will present it visually. If you are targeting couples who want to spend time inside the property, style the space in a romantic way and take a few photos you will also be able to use in the future. Details such as a bouquet of roses, a scented bath, glasses of champagne, or a beautifully arranged relaxation corner can visually emphasize your offer.
3. If the focus is on exploring the destination, highlight the locations, experiences, and amenities visually that could motivate guests to book.
4. Write the offer text and clearly point out its added value. Pay special attention to the title. Instead of advertising only “overnight stay for two” or “apartment for two,” come up with a more creative name such as “A Romantic Weekend for Two in Istria” or “A Relaxing Getaway for Two on Hvar”.
5. Decide where you will publish your special offer. This can include your property’s Facebook page, social media, existing listings on portals, Njuškalo, and certainly your website.

The little things that make a difference

Couples who are looking for a little time for themselves often want to make the most of every minute of their stay. That is why it is a good idea, whenever possible, to be flexible when it comes to check-in and check-out times.

Some guests will travel after work and arrive later in the evening, while others will want to leave early and arrive around noon. If you do not have a changeover on the same day, try to adapt as much as you can. This kind of flexibility often leaves a very positive impression.

Guests especially appreciate small gestures of attention, simple communication, and the feeling that you cared about their overall stay experience, not just the overnight stay itself.

In romantic offers, it is often the little details that make the biggest difference.

Have you already created your special offer for couples?

Publish it on your website so guests can find you more easily on Google. If you still do not have a website, this may be the right time to create one.

Order the creation of your website